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5 Facts That You Need to Know About Display Packaging

There are various types of display packaging available in the market. They help you boost sales by providing seamless printing. They are also cost-effective and enhance brand recognition. Here are some important facts that you need to know about cardboard display boxes. Weigh your options before choosing a product or a packaging material:

Counter Display Boxes Help in Boosting Sales

When used properly, counter display boxes can help increase sales. These packaging solutions are a creative way to advertise your product and create an impression among potential customers. Unlike ordinary retail shelves, counter display boxes are perfect for showcasing small and medium products, and they can even help your business boost sales through discounts and buy one get one free offers.

These packaging options are perfect gift wraps. They draw attention from consumers and can be customized with vibrant colors and graphics. Some counter display boxes even have a Call to action. They can be used to promote low-priced products or new products in the pipeline. With the right counter display box, you’ll see an increase in sales and profits. In fact, many counter displays also help in branding your business.

They Provide Seamless Printing

Customized displays are an important part of business marketing strategies. They represent the products that you are selling, often in the highest traffic areas. Having digital printing on a store display can effectively represent the product packaging and encourage sales. The colors and design of the display are equally important to the overall presentation of the product. When a cohesive presentation is achieved, consumers will be impressed and more likely to purchase the product. In this way, you can make an impression on consumers and keep them coming back for more.

Custom Display Packaging boxes can be used to promote and market your products, boosting brand awareness and elevating the overall shopping experience. You can even get discounts on your custom display packaging if you purchase a large quantity of your products. If you want to get a sample, you can request one for free. This will give you a clearer idea of the type of custom packaging you want. Display lid boxes are also useful for showcasing wrapped products, giving your customers a clear view of your brand’s message.

They Are Cost Effective

While it can be costly to invest in retail display packaging, there are many ways to make your brand stand out without spending a fortune. Custom-made display packaging allows for more creative branding options and is cost-effective. Custom-made boxes offer an unlimited number of design possibilities, including die-cut shapes and unique features. For example, a branded counter-top display can maximize graphic appeal while requiring a separate shipper box.

In contrast, rigid boxes offer both durability and protection. However, display packaging boxes are mostly placed on counters, so they’re not meant to be taken home by customers. Paperboard boxes, on the other hand, offer excellent quality and affordability. Paperboard boxes can also be customized and cost less than rigid boxes. But, if you want to save money on your packaging, consider using a combination of both. This way, you’ll get a professional-looking display at a fraction of the cost.

They Enhance Brand Recognition

There are many ways to increase brand recognition and create a memorable experience for consumers. Visual manipulation, systematic design, direct market segmentation, and memorable manifestation of the packaging all play important roles in brand building and brand recognition. Consumers form associations with the elements of a brand through packaging design. 

They Are A Good Way to Showcase Products

Point of sale packaging can be an effective way to display your products in a retail setting. These packages require a certain amount of floor or counter space. They should be designed specifically for each retail location and may include an advertising scheme to tie the entire experience together. In addition to point of sale packaging, you can also use other creative ways to display your products. For example, you can create a gravity feed display to showcase Pringles cans. As shoppers move down the line, the next can automatically roll down.

Display packaging boxes are a great way to increase brand awareness. They increase visibility and product exposure, and can help drive sales for any business. Creating a customized display box can increase your visibility and boost sales. Most brands will spend thousands of dollars on a marketing strategy, and working with a packaging specialist can make it easier than ever to showcase your products. Retail packaging boxes are available in a variety of sizes and materials, and can be either countertop or floor-based.

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